Cyprus Bank launches Visa card for women
Marfin Laiki Bank of Cyprus has worked with TSYS payment services firm to launch a new Visa card exclusively for the women of Cyprus. The Visa Women’s Card offers benefits with a focus on women’s health care and well-being such as free mammograms, osteoporosis tests, travel insurance and home care services. The loyalty program includes points redeemable at a variety of women’s retailers.
“We are very excited about the launch of our new Woman’s Card,” Rodoula Hadjikyriacou, director retail banking at Marfin Laiki Bank said. “With TYSY’ support, we’ve achieved a new milestone in the Cyprus market by bringing a truly unique card to market.”
